Regenerative Agriculture and The Trust Protocol
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Your Shopping Superpower
Consumers are interested in knowing where their clothing is coming from. Are you equipped to meet this growing demand? The U.S. Cotton Trust Protocol connects brands and cotton producers, offering a verifiable way to track your cotton supply chain and demonstrate your commitment to responsible practices. The program is featured in the recently released book,
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Trust Protocol and Supima Combine Forces for Enhanced Cotton Traceability
In today’s market, consumers and brands alike are increasingly demanding transparency and accountability in supply chains. Traceability, the ability to track a product’s journey from origin to consumer, is crucial for verifying sustainability claims, ensuring responsible sourcing, and building trust. By providing verifiable data on a product’s origin and production process, traceability empowers informed decision-making
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URBN Joins the U.S. Cotton Trust Protocol to Advance Responsible Sourcing Goals
MEMPHIS, TN (April 10, 2025) The U.S. Cotton Trust Protocol is pleased to announce that URBN is the latest global brand to join the program. URBN, with a portfolio of global consumer brands including Urban Outfitters, Anthropologie, Free People, FP Movement, and Nuuly, is reinforcing its commitment to responsible sourcing and cotton production through its
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U.S. Cotton Trust Protocol Opens 2025 Enrollment, Applications Open for Climate Smart Cotton Program
Memphis, TN (January 6, 2025) – U.S. cotton growers can now enroll in the U.S. Cotton Trust Protocol and apply for the Climate Smart Cotton Program for the 2025 crop year. These programs enable growers to demonstrate their commitment to sustainable cotton production, meeting the increasing demand for responsibly produced fiber. The Trust Protocol also
Tennessee Farmer Bob Walker Named Field to Market’s 2024 Farmer of the Year
https://youtu.be/cxykzUvhco8?si=sYFNKWldjscIkQiC Tennessee farmer and U.S. Cotton Trust Protocol grower Bob Walker of Walker Farms has been named Field to Market’s 2024 Farmer of the Year for his decades-long commitment to sustainable agriculture and leadership in conservation. Bob, who co-owns Walker Farms in Yum Yum, Tennessee, with his brother, has been a pioneer in practices like
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