Allan Fuchs’ Innovative Farming in West Texas Allan Fuchs, a cotton farmer and Trust Protocol grower in West Texas, embodies the spirit of resilience and innovation. Farming alongside his brother, Allan navigates the unique challenges of West Texas agriculture – limited rainfall, water quality issues, and the constant need to balance economic viability with environmental […]
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MEMPHIS, TN (July 3, 2025) – The U.S. Cotton Trust Protocol has today announced that Engelbert Strauss, a leading brand for workwear and protective clothing, is the latest member to join the program. This membership underscores Strauss’ commitment to responsible sourcing and highlights the growing importance of supply chain transparency for brands worldwide, particularly within the
Acreage Expansion: Planted acres enrolled for the 2025 crop year reach 2.58 million acres, an 18% increase from the previous year Sustained Growth: Grower enrollment now represents 1,512 U.S. cotton growers, a 14% increase from 2024 MEMPHIS, TENN (June 10, 2025) – The U.S. Cotton Trust Protocol today announced its sixth consecutive year of growth,
In 2023, KIABI became the first European brand to join the U.S. Cotton Trust Protocol. The move was part of the French retail giant’s commitment to sustainable sourcing and a broader push towards positive social and environmental change across the fashion industry. Two years in, KIABI is leveraging their membership to work towards ambitious sustainability
Deepika Mishra is the Standards and Data Lead for the U.S. Cotton Trust Protocol, acting as a consultant for the program. As an accomplished scientist and data analytics specialist, Deepika leads on analysis of the Trust Protocol’s environmental metrics. She collaborates extensively with agricultural research institutions, conservation groups, and food and trade organizations, playing a vital role in the establishment of sustainability and social standards within the industry.
Deepika earned her Ph.D. in plant and soil science from Texas Tech University, specializing in cotton breeding and genetics. With over a decade of experience, she has spearheaded diverse agricultural projects in both India and the United States, covering crops like cotton, cowpeas, castor, sesame, guar, guayule, tomato, and field pennycress (cover crop). Her contributions also include the development and release of multiple cowpea varieties in India during her M.S. studies in vegetable breeding and genetics.
